Supporting you with your project.

auxiliary

adjective

providing supplementary or additional help and support.

A logo with a stylized head silhouette and a circular element, with the words 'AUXILIARY' underneath.

Auxiliary Records is an independent publicity and marketing business and record label based in Perth, Western Australia. We work alongside artists and creative teams to build thoughtful, strategic music campaigns that help great work find its audience.

True to our name, we provide dedicated, supplementary support that strengthens a project at every stage, from press materials and media, radio and playlist pitching to campaign planning and digital promotion. We believe in long-term artist development, genuine connection, and creating momentum that lasts beyond a single release or event.

Clients.

Testimonials.

"your patience, passion and scene-first approach to the industry side of things made work a breeze.”

— Matt Perrett, former RTRFM music director

"Veronica has been great to work with. She started with us while we were still pretty fresh off the ranks and releasing our very first singles into the world. She is incredibly approachable and easy to talk too. She takes a keen interest in tailoring your campaigns so that they are well aligned with your music and got us some great air time on some of our favourite radio stations. Would recommend her to anyone!"

— Tilly, artist (GRUB)

"Veronica was so great to work with for my single campaign! She was super helpful, in answering every question I had and in helping the campaign reach new audiences, and was very easy to communicate with. Would highly recommend to anyone!!"

— Anika Louise, artist

“The first edition will showcase about 22 or so music artists, including 4-5 editorials/interviews. Two of those are yours, so thank you for being an important part of this process, being great at what you do, and being a generally nice human to work with!”

— Navid Sabet, journalist at Cult Following Magazine

"Veronica is a dedicated lover of local music and this is strongly reflected in the service she provides. The media statements she writes reflect a deep, intuitive understanding of the artists she is promoting, their creative expression and intended audience. Working with Veronica is a dream, she is flexible and adaptable in meeting the needs of the artist. I can't recommend her services highly enough!"

— Jane Azzopardi, artist manager

"Veronica was instrumental in helping our campaign reach new audiences. Her planning, updates and reporting have all been critical in helping us develop our brand"

— Hayley Ayres, artist manager & event curator

"Veronica was great to work with on my EP campaign. Some of the coverage we got far exceeded my expectations. Recommended!

— Dylan Ollivierre, artist

"Thank you as always, I love getting your emails as they never disappoint.”

— Joe Mahon, radio host